Dear Artist,
Nobody becomes an artist to write about their work. And yet—those who do it well are often the ones who get shown, funded, and remembered.
This week, Britt Salvesen, a curator from LACMA made that clear again. As she reviewed our member portfolios, she repeatedly paused to comment on the quality of the writing.
It’s not about buzzwords. It’s about clarity. Context. The ability to shape how
your work is received.
That’s why Praxis teaches the writing with the showing.
We don’t just help artists build portfolios—we help them define their voice.
You know who else noticed?
Laura Raicovich—author of Culture Strike and former Queens Museum director—selected three Praxis artists whose work, she said, “felt
deeply tied to their personal convictions.” One of them, Sani Gulić, presented a statement so direct and poetic it sparked a full roundtable discussion.
That’s Praxis. Visual impact, supported by thoughtful articulation.
If your statement isn’t there yet—we can help. If it is, we can help make sure the right people see it.
Either way, the path forward is here. (Portfolio inclusion is for annual members)
Yours,
Brainard Carey
Praxis Center for Aesthetics
Author, Making It in the Art World
P.S. A curator once told us: “I don’t need the best work—I need the clearest work.” That’s stayed with
us ever since.